Peso Pluma, real name Hassan Emilio Kabande Laija, is a rising Mexican singer with a net worth of $20 million. Born on June 15, 1999, in Zapopan, Jalisco, Mexico, he is 25 years old. He rise in the Latin music industry has been impressive, making waves with his unique style in the Regional Mexican genre. His success is evident, especially with his album Génesis, which reached #3 on the Billboard 200 chart and topped the Top Latin Albums chart.
He gained further recognition with hit singles like “AMG,” “Ella Baila Sola,” and “La Bebé remix” with Yng Lvcas. Peso’s music has earned him numerous accolades and millions of streams, cementing his place as one of the fastest-growing Latin artists. His success story highlights how passion, talent, and dedication can lead to music industry wealth and influence.
Profile Summary
Attribute | Details |
Real Name | Hassan Emilio Kabande Laija |
Stage Name | Peso Pluma |
Date of Birth | June 15, 1999 |
Age | 25 years old (as of 2025) |
Place of Birth | Zapopan, Jalisco, Mexico |
Profession | Singer, Songwriter, Musician |
Genre | Regional Mexican, Corridos Tumbados, Latin Trap |
Net Worth | $20 million (as of 2025) |
Debut Album | “Ah y Qué?” (2020) |
Popular Songs | “Ella Baila Sola,” “La Bebé (Remix),” “AMG” |
Career Milestones | “Génesis” album reached #3 on Billboard 200 |
Social Media | Active on platforms like Instagram, TikTok |
Influence | One of the rising stars in the Latin music industry |
Personal Life | Known for his innovative approach to songwriting, Peso Pluma gained fame through his unique sound and deep lyrics. |
Who Is Peso Pluma?
Peso Pluma, born as Hassan Emilio Kabande Laija, is a rising Mexican singer known for his unique sound that blends Regional Mexican genre with modern Latin pop and reggaeton influences. He was born in Guadalajara, Mexico, on October 15, 1999. His musical style is a mix of corridos, ranchera, and contemporary beats.
His music career began with his debut album Ah y Qué? in 2020, which helped him gain a following in the Latin music industry. He quickly rose to fame with his hit singles and collaborations with artists like Natanael Cano and Eslabon Armado. Today, he is one of the most influential rising Latin artists.
Peso Pluma Net Worth
As of 2025, Peso Pluma’s net worth is estimated to be around $20 million. His wealth comes from album sales, streams, live performances, and brand partnerships. His music strategy, blending traditional corridos with reggaeton and Latin pop, has made him a top earner in the Latin music industry.
Peso Pluma’s album Génesis reached the Billboard 200 and topped the Top Latin Albums chart. His hit singles like “AMG” and “Ella Baila Sola” have millions of streams, which add to his growing fortune. As his popularity continues to rise, his net worth is expected to increase further.
Early Life
Peso Pluma, born Hassan Emilio Kabande Laija, grew up in Guadalajara, Mexico, where he was exposed to music from an early age. His family’s musical influence led him to develop a passion for the Regional Mexican genre, especially corridos. His childhood shaped his style and set the foundation for his career.
He began exploring his musical talents by uploading songs to social media platforms. Initially, He struggled to gain recognition. However, his persistence paid off when he released his debut album, Ah y Qué?, which helped him stand out in the competitive Latin music industry. This was the start of his success.
Career
Peso Pluma’s music career began with his debut album Ah y Qué? in 2020. His unique fusion of corridos and modern reggaeton made an immediate impact. He quickly gained attention with hit singles like “AMG” and “Ella Baila Sola”, which further cemented his place in the Latin music industry.
Peso Pluma’s Génesis album, released in 2023, became a major success. The album topped the Top Latin Albums chart and reached the Billboard 200. His collaborations with artists such as Natanael Cano, Eslabon Armado, and Yng Lvcas helped him grow his fanbase and solidify his influence in the Latin music industry.
Peak Phase
Peso Pluma’s peak phase started with the release of his album Génesis in 2023. This album became a massive hit and debuted at the top of the Top Latin Albums chart. His singles, including “AMG” and “Ella Baila Sola”, dominated the Billboard charts and showcased his versatility in blending Latin pop and corridos.
During this phase, Peso Pluma also gained international recognition, particularly in the United States. His presence in the Billboard 200 and consistent success with hit singles marked him as one of the most influential rising Latin artists. His success story continues to inspire newcomers in the industry.
Collaboration Era
Peso Pluma’s collaboration era has played a major role in his success. He teamed up with top artists like Natanael Cano, Eslabon Armado, and Yng Lvcas to create chart-topping hits like “AMG” and “Ella Baila Sola”. These partnerships expanded his audience and increased his reach in both the Latin pop and reggaeton scenes.
Collaborating with artists in diverse genres has allowed him to blend different styles and appeal to a broader audience. His collaborations have contributed to his growing net worth and success in the Latin music industry. Peso Pluma’s music strategy of collaboration has set him apart from other Mexican music artists in the market.
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FAQ’s
What is Peso Pluma’s real name?
Peso Pluma’s real name is Hassan Emilio Kabande Laija. He was born on June 15, 1999, in Zapopan, Jalisco, Mexico.
How much is Peso Pluma worth?
Peso Pluma’s net worth is estimated at $20 million. His success comes from music sales, hit singles, and widespread popularity in the Latin music scene.
What are Peso Pluma’s most popular songs?
Some of Peso Pluma’s most popular songs include “Ella Baila Sola,” “La Bebé (Remix),” and “AMG.” These tracks topped various music charts.
What genre of music does Peso Pluma make?
Peso Pluma is known for his regional Mexican music, blending genres like corridos tumbados and Latin trap to create a unique style.
Is Peso Pluma dating anyone?
Yes, Peso Pluma was reported to be dating Argentinian rapper Nicki Nicole in late 2023. The couple collaborated on a song together.
Conclusion
Peso Pluma has become one of the most popular names in Latin music today. With a net worth of $20 million, his career is just beginning. His rise to fame shows how hard work and dedication can lead to great success. His music, especially songs like “Ella Baila Sola” and “La Bebé remix,” has made him a major name in Regional Mexican music.
At only 25 years old, Peso is already one of the biggest stars in Latin music. His journey is an inspiring example of how talent and passion for music can open doors. Peso Pluma’s future looks bright, and his net worth will likely continue to grow. Keep an eye on him as he climbs even higher in the music industry and achieves more success.
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